bibliographic details
： When ads work :
bibliographic information Machine-Readable Catalogue
| ISBN： | 0029166624 |
|---|---|
| 编目源： | DLC DLC DLC |
| 个人名称： | Jones, John Philip. |
| 题名： | When ads work : new proof that advertising triggers sales / John Philip Jones. |
| 出版发行项： | New York : Lexington Books, c1995. |
| 载体形态： | xvi, 240 p. : ill. ; 24 cm. |
| 一般附注： | Includes bibliographical references (p. 223-231) and index. |